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Built by athletes, for athletes

We got tired of generic fitness advice. So we built something better.

Our Story

Whoop Insights started with a simple frustration: after years of wearing a WHOOP, we still couldn't predict when we'd wake up feeling terrible.

The WHOOP app is great at showing you what happened. Recovery score: 45%. Strain: 16.2. Sleep: 6.8 hours. But it never told us WHY. And it definitely didn't tell us what tomorrow would look like.

We're engineers who love data. So we started exporting our WHOOP data and building our own models. What we found was surprising: with enough historical data, we could predict next-day recovery with remarkable accuracy. We could identify our personal strain thresholds. We could pinpoint the exact habits that were killing our recovery.

Whoop Insights is what happened when we realized other athletes needed this too.

Our Mission

To give every athlete insights as personalized as a professional sports team's analytics department — without the $100k budget.

We believe your wearable data should work harder for you. Not generic thresholds. Not population averages. Insights trained on YOUR body, YOUR patterns, YOUR life.

What We Believe

Your data belongs to you

We'll never sell it, share it, or use it for anything other than helping you perform better.

Personalization beats generalization

Your optimal is different from everyone else's. Our models learn YOUR patterns.

Prediction beats reaction

Knowing what's coming lets you make better decisions. We help you see around corners.

Transparency builds trust

We show you WHY we make every recommendation. No black boxes.

The Team

We're a small team of engineers and athletes who believe data should be actionable, not just interesting. Combined, we've logged 10,000+ hours wearing WHOOP and other wearables.